Title: Marketing Management: A South Asian Perspective

Author: Kotler, Philip; Keller, Kevin Lane

Call No: 658.8 KOT

Publisher: Pearson Education , 160 Gould Street Needham, New York, United States , 2009 Detail

Title: Business Marketing Management: B2B (FCS)

Author: Hutt, Michael D; Speh Thomas W

Call No: 658.8 HUT

Publisher: Thomsom Learning , Berkshire House,London,United Kingdom , 2007 Detail

Title: Marketer's Toolkit: The 10 Strategies You Need To Succeed

Author: Harvard Business Essentials Series

Call No: 658.802 HAR

Publisher: Harvard Business School Press , , 2006 Detail

Title: Contested Commodities

Author: Radin, Margaret Jane

Call No: 306.3 RAD

Publisher: Harvard University Press , Cambridge, Masschusetts, United Kingdom , 1996 Detail

Title: Strategy Synthesis: Managing Strategy Pradoxes to Create Competitive Advantage

Author: Wit, Bob De; Meyer ron

Call No: 658.8 WIT

Publisher: Cengage Learning , UK , 2014 Detail

Title: Marketing Management

Author: Pradhan Debasis

Call No: 658.8 PRA

Publisher: Cengage Learning , UK , 2012 Detail

Title: Sustainable Marketing

Author: Martin, Diane

Call No: 658.8 MAR

Publisher: Pearson , UK , 2015 Detail