Title:
Encyclopedia of Strategic Marketing Management : Marketing Planning in a Total Quality Environment
|
Author:
Linneman, Robert E; Stanton, John L
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Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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Title:
Encyclopedia of Strategic Marketing Management : Competitive Strategies for Service Businesses
|
Author:
Sawyer, Deborah C
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Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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|
Title:
Encyclopedia of Strategic Marketing Management : Management Skill in Marketing
|
Author:
Morse, Stephen
|
Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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|
Title:
Encyclopedia of Strategic Marketing Management : Customer Advisory Boards a Strategic Tool
|
Author:
Carter, Tony
|
Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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Title:
Encyclopedia of Strategic Marketing Management : Cross Cultural Marketing
|
Author:
Herbig, Paul A
|
Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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|
Title:
Encyclopedia of Strategic Marketing Management : Business Marketing Research
|
Author:
Reid, David A; Plank, Richard E
|
Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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Title:
Encyclopedia of Strategic Marketing Management : New Product Development
|
Author:
Brooke, Michael Z; Mills, William Ronald
|
Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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Title:
Encyclopedia of Strategic Marketing Management : Strategic Competitive Intelligence in the Digital Age
|
Author:
Miller, Jerry P
|
Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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Title:
Encyclopedia of Strategic Marketing Management : the Psychology of Relationship Selling
|
Author:
Ownes, Orv
|
Call No:
R-658.802 ENC
|
Publisher:
Jaico Publishing House
,
Mumbai,Mumbai (Ex Bombay),India
,
2005
Detail
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|
Title:
Strategic Marketing for Non-Profit Organizations
|
Author:
Andreasen, Alan R; Kotler, Philip R
|
Call No:
658.8 AND
|
Publisher:
Pearson
,
UK
,
2015
Detail
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|
Title:
Strategic Marketing Planning
|
Author:
Reed, Peter
|
Call No:
658.802 REE
|
Publisher:
Cengage Learning
,
UK
,
2007
Detail
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